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An easy-to-use and intuitively designed website for John Shepherd

John Shepherd - a part of the Lomond Group, based in Birmingham, was looking for an easy-to-navigate website that could solve their users’ problems effectively. They were looking to revamp their website to increase their online presence and drive more traffic, as well. An improved website with advanced features that also attract new visitors to their business was all they needed. 

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John Shepherd has been in the estate agency business for over three decades, and they have been building strong relationships with their clients over the years. They are one of the leading estate agents in Birmingham, with branch offices in Solihull, Cannock, Harborne, Shirley, Sutton Coldfield, and Redditch, offering the best property advice to buyers, sellers, landlords, and tenants from across the globe to make the right decision. 

When they got in touch with us to revamp their website, a team of experts at Starberry clearly understood what their requirement was and were excited about building a new website that would draw more visitors and convert them into leads and, ultimately, valued clients.

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We worked with the marketing and management teams at John Shepherd and designed an elegant website that features all the components and information a site visitor might be looking for on the homepage and throughout the site, supplying them with the information they need. 

Here’s what we implemented to make the website more appealing and user-friendly. 

Instant Property Valuation Through LeadPro

Leadpro offers an instant valuation tool that helps estate agents. It has been added to their website to nurture leads. This tool can be used to obtain accurate valuations based on up-to-date data from the Land Registry. 

Online Payments using Barclaycard

We incorporated the Barclaycard payment gateway into the website to make it easier for their clients to securely and quickly make online payments. 

Trustpilot Review Integration

We integrated TrustPilot reviews into their homepage and throughout the site, showing their most recent reviews and star ratings. This will make their estate agency appear more trustworthy to people who are visiting their website for the first time and, in turn, boost conversion rates. 

Branch Finder 

We developed the Branch Finder tool to help website users find the closest branch. This tool is a great way to find a particular branch by postcode or area. This page includes all the contact details of the estate agent, including their address, phone numbers, and email address. 

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Overall, John Shepherd’s real estate website is simple yet effective and nearly flawless. We worked together with them to understand their requirements and designed a website jam-packed with powerful features such as Starberry’s My Account to manage the whole property journey whether you are a buyer, tenant, vendor, or landlord, Trustpilot reviews, and prominent “Contact Us” and “Book a Valuation” call-to-action buttons throughout the website’s content architecture. Below the fold are all the other important sections, including latest news, featured properties, and information on mortgages and property management. 

Here are a few highlights. 

  • A mobile-first, fully responsive website
  • A beautifully-designed website with clear property descriptions
  • Easy and simple navigation to allow buyers, sellers, tenants, and landlords to find what they want within a few clicks
  • Incorporated LeadPro’s instant property valuation tool that helps nurture and convert leads
  • Dynamic SEO that massively increases the number of indexed pages in Google
  • An intuitive branch finder tool accessible from any page of the website to quickly make contact and or find address details or team members

Being experts in web design, Startbery is delighted to have been able to create an intuitive website for John Shepherd that showcases their unique services and helps them attract more visitors to their website. Best of all, the brand new website is already helping them maximise lead generation opportunities. 

Head to the John Shepherd estate agent’s website to see how well the site functions for yourself, on mobile, tablet and desktop. 

Are you looking for a minimal and clean real estate website design with functional navigation? We are here, ready to create awesomeness and deliver results! 

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